ROCIN
BRANDING
Art Direction / Design
For the launch of the Berlin based fashion label ROCIN a whole identity has been developed. From the logo type, lookbook and stationary to the mood-, campaign- and lookbook images. The logo represents the first collection “id”, of the designer Jasmin Heiderich, in which she plays with the common use of various materials and shapes.
In collaboration with Thorsten Kozik
Media: Print Media, Lookbook, Campaign and Lookbook Photography, Mood Photography
In the Collection most natural and pure surfaces of wool, cashmere and silks meet their opponent like artificial, functional, coated and waxed fabrics.
